Case Studies
Public-facing projects with big impact.
Future-proofing success in a world of changing regulations.
Walled gardens, cookie deprecation, and increasing regulation: these new and growing challenges are creating massive ripple effects in global advertising and preventing brands from meeting their objectives.
Publicis Groupe Canada, a network of ad & media agencies, turned to Mantis to help them swim upstream and overcome these rising tides.
Working with Mantis has been transformational. The team helped us through complex challenges, both within and outside of our organization, and have impressed us at every step of the way. Our work together has helped us future-proof the business and co-create the next wave of digital ad innovation. We’ve really enjoyed working with such highly skilled, smart, and kind people.
Alastair Taylor, CEO
Collaborating with Mantis is always a pleasure; their commitment to excellence and understanding of data transformation help drive the success of every project.
David Rusli, Chief Strategy and Data Officer
Working closely with the Publicis' team, Mantis created a proprietary, privacy-sensitive solution that gives marketers the ability to achieve their outcomes.
Leveraging our in-house team of engineers and deep expertise in the space, we were able to guide Publicis on their data maturity transformation journey.
Merging marketing and sales to create unified business data and custom large language models.
Like most companies, easyfinancial had limited access to its own marketing data, relying on information from external partners and platforms to help validte their business objectives and outcomes, making it difficult to join marketing impact with core business outcomes.
The typical "Mixed Media Modeling" solution that many of these external partners offered didn't cut it: they needed a way to seamlessly integrate customer sales and marketing data to help their teams make fully-informed decisions that aligned with company objectives. Their internal investments were divided. Built-in inefficiencies were guaranteed. A systems-level change was needed.
With Mantis' support, we were able to fuse our customer and business data together to give us a more holistic picture of our strategic progress. The team took the time to understand our business and our context within the market and crafted a results-oriented solution that is custom built to meet our business' specific needs.
Andrea Fiederer, CMO
Their innovative solution to our disparate data systems made a massive impact on our business strategy and bottom line.
Caley Adair, VP Digital
Mantis worked closely with the business security and data teams as well as the marketing team to house all of easyfinancial's marketing data behind its own digital walls.
After data was merged, we integrated it into a large language model and created a chatbot that helps the company's senior leaders predict trends and make predictions based on their combined sales and marketing data.
Data Transformation starts here.
Consultation, full-stack tech development, and long-term partnerships: our solutions are fully flexible and customizable based on our clients' needs.
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